5 Reasons You Should Be Using Facebook Ads for E-Commerce

WHEN ADWORDS WAS KING In 2001, I started my first e-commerce site.  We sold DVDs and I used software called MIVA Merchant.  Back then, Google had just unleashed Adwords a year earlier and I am proud to say I was one of the early adopters.  Adwords was very new and was an unbelievably cheap way to […]

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3 Digital Marketing Horror Stories.

Having started a few internet businesses, I have spent most of my time finding and utilizing ways to get customers online.  I have tested and re-tested various methods of acquiring customers and making connections, utilizing everything from magazine ads and direct mail on the print side to Google Adwords, banner ads, Facebook ads, Twitter ads, social […]

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Local Marketing Case Study: Huge Local Results With $300 and Facebook Dark Posts

In this article, I show you exactly how I utilized Facebook’s Dark Posts feature to reach a significant chunk of Frisco, Texas using high-quality content in the form of a video.  The point of this article is to show you that it is possible to make a serious splash in your community or market with […]

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How I Launched My ROI With The Marketing Law of Imminent Perusal

My business “Visual Reality” was a video subscription service for churches, but more specifically, youth directors at churches.  We produced video illustrations, countdowns and motion backgrounds for them to use in their programming. I started this particular company back in January of 2001 as the internet was still in its infancy.  Google Adwords had officially launched […]

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